How to Get a Fantastic Copywriter
If you have the desire to use the internet to generate an income, you'll need a web site. If you want that web site to help you bring in funds, it has to be really well written. Unless you are a seasoned copywriter yourself, you will want to employ a copywriter to compose the text for your site. A good copywriter can help you bring in more profits than you could hope to see if you tried to compose the copy yourself. Obviously, not all copywriters are effective. Some of these copywriters have great talent. Some, on the other hand, have no talent but are trying their hand at copywriting because someone told them that online writing would be a breeze. The following are some ways to help you distinguish the good copywriters from the bad copywriters.
Does the copywriter have his or her own site? Any copywriter who would like to write web copy needs to have a web site that features their biography, a resume, a couple of samples and anything else they want to share. If the writer doesn't have his or her own web site, how can they help you create yours? Observe the copy on their web site also. If it is loaded with errors this is not a good sign.
Do you react well while you go over the web copy on the writer's web site? This is more involved than merely noticing grammar and spelling errors. Does the web copy move you to experience any kind of emotional reaction? Does it help you like the copywriter? Does the copy make you want to follow up and find out more about them? Does it next page make you feel like you must hire the writer instantly? Does the copy make you want to run the other way? Does the website copy push you to be angry? These are all crucial reactions and you need to pay copywriter freelance jobs attention to them.
Carry out some more research on the copywriter. Seek reviews for the copywriter on third-party sites and forums. It is likely that the only reviews on the copywriter's website are going to be good ones. Conduct a search for the copywriter's name to see if any reviews or testimonials pop up in places that are not run or that cannot be manipulated by the writer. These reviews and testimonials merit attention. You must also request the writer for a couple of references. See to it that you follow up and really get in contact with those references and get an honest opinion from them.
It is important to actually read any samples furnished to you by the writer. Ask for more samples than are displayed on the writer's site. This is especially crucial when you're trying to hire a writer who claims to be an expert in a particular area. If the writing reads like a rewritten Wikipedia article, you need to find someone else.
There area lot of ways to figure out whether or not a copywriter is worth hiring. You should do some homework and find out more about the writer in terms of his or her ethics, reputation and personal character.